The Little Jones is a perfect Instagram store selling the most adorable prints for your home / nursery or playroom – we love their collection of prints and if you haven’t followed them already then go ahead! They can be found here.
Hi, Tell us your name and a bit about yourself and your family…
I’m Kate and I run The Little Jones! I’ve been married to my hubby since 2014 and we have a little boy, Harry, who is 16 months old.
What inspired you to start your insta shop?
I had always wanted to start my own business when I had children, rather than going back to full time work. I had designed lots of bits in the past, including our wedding stationery, so when Harry was born I designed some prints for his nursery and that was the start of The Little Jones.
If you had to give one piece of advice to someone thinking of setting up an insta shop / etsy what would it be?
Have faith in yourself and be consistent! I didn’t tell anyone about The Little Jones when I first started as I was too nervous about what people would think. I wish I’d been more confident at the beginning! I also think consistency with Instagram is key – posting good quality images that work with your brand and doing it every day!
Who do you feel inspired by on Instagram?
So many people! I love kids interiors feeds such as @kidsdesginlife and @_honeypunch and fellow shops like @wonderandrah and @lalalovesdecor. I think Jaz from @themilkcollective has built an amazing brand! I recently found @nedintheclouds, an account which is run by Claire who runs a blog about autism. She recently organised a charity auction (AUT:CTION) and does so much to raise awareness of autism and I find that very inspiring.
Tell us a little bit more about where you want The Little Jones to be in 5 years time?
I have big plans for The Little Jones, but also want to make sure I remember why I started it in the first place – so that I can spend more time with Harry. I’d love to see The Little Jones stocked in more retailers and would like to expand our range to include more than just prints. I’ll be launching greetings cards later this month and have plans to make my own frames as well. I would hope that in 5 years we might have another little one (or two!) running around keeping me busy too!
What’s your favourite insta purchase and why?
Oh that’s a tough question as I have so many! I love our @bulblondon ‘Love’ bulb, I have 3 @velveteen_babies garlands and Harry has loads of amazing clothes from Insta shops. I recently bought a print from @sooukdotcom which I adore and money from each sale went to AUT:CTION, so that’s probably my favourite.
As a thankyou to my blog readers Kate is offering you all 20% any purchase on her website using code NANDY20.
I really enjoyed reading all of Kate’s responses to my questions, I hope you did too. Please give them a follow and be sure to follow our little blog too to read more “making of” stories from this series every Monday at 8pm.